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TOP 10: This week's biggest stories

Daniel Gumble
TOP 10: This week's biggest stories

Our interview with Godin Guitars’ vice president of marketing, Simon Godin, tops our round up of the week’s biggest stories.

Among the topics covered in our chat with Godin are the recent Seagull Guitars re-brand, new products and what’s in store for the firm for the rest of 2016.

Also high on the list are new endorsee announcements from Sakae Drums and Orange, along with new product launches from TC Electronic and Focusrite.

See below for the full rundown.
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1. INTERVIEW: Simon Godin, Godin Guitars

Seagull Guitars has long been a valuable asset to its Canada-based parent company Godin Guitars. Respected for both its build quality and commitment to offering true value for money in the mid-range acoustic market, Seagull has recently been subject to a re-brand, which saw the frim take the unusual approach of drafting in a third-party marketing specialist to assist with proceedings.

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2. Sakae Drums adds new endorsees

Sakae Drums has added two new drummers to its artist roster in form of Richard Brook and Cristiano Castellitto.

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3. WATCH: TC Electronic reveals WireTap Riff Recorder

TC Electronic has revealed its all-new WireTap Riff Recorder pedal, allowing guitarists to record their riffs at the stomp of a pedal.

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4. Orange grows European distribution network

Orange Amplification has increased its European reach with a new distribution agreement for Belgium, Holland and Luxembourg.

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5. Bohemian Guitars seeking international distribution 

US MI brand Bohemian Guitars is currently seeking international distribution partners, as it makes a concerted move into the global market with its new lines.

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6. Orange welcomes new bass artists

Orange has added a number of new bassists to its artist line-up, including members of Deftones, Wolf Alice and Monolord.

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7. Focusrite introduces second generation Scarlett USB interfaces

Focusrite has lifted the lid on its second generation range of Scarlett USB interfaces.

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8. CALLING ALL RETAILERS: 5 ways the MI Expo will benefit your business

If you are an MI retailer and have not yet registered for this year’s MI Expo trade show, now would be a good time to do so. It’s FREE, after all.

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9. JHS Event off; trade offers still available

JHS has confirmed that its annual Event will not run this year, although retailers will still be able to take advantage of a range of traditional Event deals throughout the month of June.

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10. New StompLight products set for Summer NAMM launch

Lighting FX pedal manufacturer StompLight will be showcasing a raft of new lines and deals at the upcoming Summer NAMM show in Nashville.

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