Ernie Ball has launched Experience Clapton, a new promotional campaign that gives customers a chance to meet legendary musician Eric Clapton.
Coinciding with the guitarist’s 19th studio album Clapton, a unique code will be included with the sale of special packs of Ernie Ball Electric, Acoustic and Bass string sets.
The code will allow the user to register online and get the opportunity to not just meet Clapton, but also watch him take part in a private rehearsal and see him perform live at the Royal Albert Hall in June 2011.
Limited edition Eric Clapton picks will also be a feature of these packs. A number of other prizes worth over £50,000 will be up for grabs as well, such as custom made Musicman instruments, Ernie Ball Volume Pedals, along with more Ernie Ball string sets.
“Eric Clapton has a long standing relationship with Ernie Ball strings and this represents a fantastic opportunity for players of Ernie Ball to meet one of the most iconic and respected guitarists of all time,” said Andy Cocklin of Strings & Things, the Ernie Ball and Musicman distributor for the UK and Ireland.
The offer is open to all UK and Ireland residents. Click here for more details.