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RKM Supplies expands UK division, rolls out new products and re-launches Tokai Silver Star Strat

Laura  Barnes
RKM Supplies expands UK division, rolls out new products and re-launches Tokai Silver Star Strat

RKM Supplies has made a number of big announcements, including new product launches, a re-launch of a classic guitar, and the appointment of Mike Nield.

First up, RKM has released a raft of products, including new Tokai Cats Eyes acoustics, Wild Boar instrument stands, tuners and leads.

The new Tokai Cats Eyes acoustic guitars will be available in time for Christmas, with the range priced from £299 to £499. Musicians on a budget will benefit from a cost-effective model at £139.99, while a prestige model is available at £1,400.

All Cats Eyes acoustics come with a gig bag or hard case – depending on the model – as standard. Left-handed instruments across the entire portfolio are also available at no extra cost.
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Tokai will also be shipping the new Wild Boar range of stylish guitar stands, tuners and leads from early December, with more products from the series arriving in the New Year.

The firm is also re-launching the classic Tokai Silver Star Stratocaster.

A firm favourite with the likes of American artist John Mayer, the guitar will be available in four colours – Vintage White, Black, Natural and Three-Tone Sunburst.

The Silver Star will have an RRP of £899 and will come with a Tokai tweed hard case.

Mike Nield, formerly of EMC Distribution, has also been recruited as sales director to assist with the continued growth of RKM Supplies, the Tokai portfolio and new range of accessories in the UK.

Nield will be responsible for sales across the North of England, Scotland and Ireland, while Ian ‘Bootsy’ Collins will continue to look after sales in the South of England.

“Tokai has been in the UK for many years now, but never mass produced as we believe in the ethos ‘quality over quantity’,” said Bob Murdoch, MD of RKM Supplies.

“With the new Cats Eyes acoustics now shipping and the continued success of the established electric range, along with our brand new Wild Boar range of stands and accessories, we’re looking forward to a great Christmas 2016 and exciting 2017”.

For trade enquiries, contact Mike Nield at tokaimike@gmail.com and Bob Murdoch at tokaibob@icloud.com.

Tags: guitars , tokai , Appointments , new gear , RKM , RKM Supplies , Tokai Silver Star

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