Orange Amplification has been named as the headline sponsor for the 2012 Metal Hammer Golden God Awards.
The annual celebration honours the best current bands and individuals in the genre and this year it will take place at IndigO2 – part of London’s O2 Arena – on June 11th 2012. The event will feature an extensive line-up of big name heavy rock bands and will recognise all the rock-related achievements of the past year – celebrating legends and 'new blood' alike.
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"Orange Amplification's sponsorship of the Metal Hammer Golden God Awards clearly shows that amps like the Signature #4 Jim Root Terror, Rockerverb 100 and Dark Terror are a force to be reckoned with and a true voice of the modern metal sound," said Orange managing director Damon Waller.The manufacturer is also sponsoring The Golden God award, the Outdoor Stage on HMS Hammer, which will make a journey down the river Thames on the day and the company will also have a presence at the Metal Hammer tent at this year's Download festival. Orange Amplification endorsees Ghost will all be playing, alongside Lamb of God and Anthrax. Several Orange bands are nominated for awards as well, including Black Spiders, TRC (Best UK Band), Skindred (Best Live band), Heights, The Defiled (Best New Band), Cancer Bats, Ghost, While She Sleeps (Breakthrough Artist) and Mastodon (Video of the Year).