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NAMM Day 2: Guild announces Custom Shop

Jory Mackay
NAMM Day 2: Guild announces Custom Shop

In celebration of Guild’s 60th Anniversary, the iconic American company has opened the Guild Custom Shop and announced its first production models.

The Guild Custom Shop’s first creation is the 60th Anniversary model - a limited-edition run of 60 acoustic guitars designed in celebration of Guild’s 2013 diamond anniversary. Based on the Guild F-30 orchestra model, it has a 5A koa top, back and sides; red spruce bracing; a mother-of-pearl rosette; abalone top purfling; rosewood body and neck binding; and a genuine diamond headstock inlay.

The guitar’s three-piece mahogany/walnut/mahogany neck has a 20-fret ebony fingerboard with bone nut and 12" radius, and mother-of-pearl/abalone inlays with Guild’s 60th anniversary logo inlaid at 12th fret. Other premium features include an ebony bridge with bone 'Parisian eye' pins, gold Waverly tuners with rosewood buttons, gold hardware, and a natural nitrocellulose lacquer finish.

Next up, the Custom Shop is offering several models in the new Orpheum Series which are designed to evoke the bygone 1930s-era golden age of U.S. acoustic guitar design and construction.
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The Orpheum Jumbo model has an Adirondack red spruce top with scalloped red spruce bracing, paired with solid mahogany back and sides. Premium features include a three-piece mahogany/rosewood/mahogany neck with a soft-V profile and nitrocellulose lacquer finish, 20-fret ebony fingerboard with pearl-dot inlays and 12 radius, bone nut, and elegant cream neck and body binding. Other features include a tortoiseshell pickguard, pyramid-style ebony bridge with bone saddle and pins, Guild-logo Gotoh SE-700 open-back tuners with cream buttons, and deluxe hard-shell case. Available in Natural and Sunburst nitrocellulose lacquer finishes.

The Orpheum Rosewood Orchestra (Natural) and Orpheum Mahogany Orchestra (Natural, Sunburst) models feature Adirondack red spruce tops with scalloped red spruce bracing and solid rosewood or mahogany backs and sides, combined with three-piece mahogany/rosewood/mahogany necks that join the body at the 14th fret.

The Orpheum Slope Shoulder 14-Fret Rosewood Dreadnought (Natural) and Orpheum Slope Shoulder 14-Fret Mahogany Dreadnought (Natural, Sunburst) guitars are available with rosewood or mahogany back and sides and offer sloping shoulders that curve away from the neck in marked contrast to conventional straight-shoulder dreadnought design. Features include an Adirondack red spruce top with scalloped red spruce bracing, solid rosewood or mahogany back and sides, traditional hot hide-glue construction, 20-fret ebony fingerboard with pearl-dot inlays and 12 radius, bone nut, elegant cream neck and body binding, and a nitrocellulose lacquer neck finish.

The Orpheum Slope Shoulder 12-Fret Dreadnought (Pictured) has many of the same features as the 14-fret models except that its three-piece mahogany/rosewood/mahogany neck joins the body at the 12th fret.

Guild's Artist Award model features exquisite styling, with a beautiful resonant carved spruce top, carved solid flame maple back, rock-solid five-piece neck and DeArmond model 1100 floating pickup. Other premium features include elegant neck and body binding, two-tone mother-of-pearl/ abalone block inlays on the smooth ebony fingerboard, a compensated ebony bridge and much more.

The Guild X-500 Stuart is the pride of Guild's engineers and craftsmen and has a graceful hollow body with a resonant spruce top and beautifully figured maple back and sides, distinctive fast-action neck and dual 'frequency tested' single-coil pickups sure to satisfy the most demanding artist.

Lastly, Guild's M-75 Aristocrat model offers magnificent tone in a compact and lightweight guitar. Its graceful hollow body is specifically sculpted to produce the resonance of a larger instrument, with a rock-solid three-piece neck and the distinctive tone of two 'frequency tested' single-coil pickups.

For more information, visit the Guild Guitars website here.


If you're visiting the 2013 Winter NAMM show, be sure to swing by the New Bay Media stand in Hall B, booth 5761 to pick up a special NAMM edition of MI Pro.

Tags: guild , guild guitars , NAMM 2013 , NAMM Day 2 , Guild Custom Shop

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