Muzik and More in Buxton hosted its first Hawaiian-themed Ukulele Day on June 16th in an effort to attract new customers and increase foot fall.
Stones Music brought along a range of Uluru and Risa ukes, as well as Jumping Cow guitar picks and accessories, with the company's Mark Pugh demonstrating how the Wolfelele Uke Kit works. Other suppliers Summerfield (Ripe Tide), Tanglewood (Union Series), Aria Distribution and Barnes & Mullins also contributed.
"It's great to be part of this kind of event – a small store rammed with a couple of dozen people, with as many again pressed up against the window to see what's going on is the stuff many retailers dream about," said Pugh. "You cannot generate this kind of atmosphere online and it helps to raise the profile of the traditional high street store when it needs it most."
Live music was a key feature of the day with local ukulele players providing the entertainment, along with an appearance from The Re-Entrants (pictured), who dropped in en-route to a gig.
“Many people think of acts like George Formby when the ukulele is mentioned but many schools and young people have taken an interest in the instrument and are learning to play their favourite rock and pop songs on it," said Muzik and More owner Zoe Keeling.
"The Ukulele Orchestra of GB perform at the Buxton Opera House every year to sell-out audiences and have definitely been key to the instrument's increase in popularity. We hold many live music events at the shop and thought it was time to do one aimed solely at the ukulele.”
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