The company features in a new video that is part of UPS’ global We Love Logistics campaign. Featured at www.thenewlogistics.com as well as UPS’ Facebook page and YouTube channel, Martin Guitar’s Customer Story takes a look at how logistics forms part of the service.
"Making the industry’s finest acoustic guitars for over 175 years is something that has made our family business quite proud, but one of the most important aspects of our operations is making sure we ship each instrument efficiently, accurately and safely to our dealers and customers around the world," said CEO, Chris Martin. "Our long-term partnership with UPS has made that possible; and we love logistics as much as musicians love their Martin guitars."
"Martin Guitar is a great example to include in our campaign,” said Betsy Wilson, Director of Global Advertising at UPS. “This story clearly shows how partnering with UPS can help a growing company expand and compete in a global marketplace, all while delivering a high-quality product and a great customer experience."