Hull-based retailer, Hessle Music, has become the sole European distributor for the Taiwanese Tanger guitar line.
The range features acoustics, electro-acoustics, and acoustic basses with solid Engelmann Spruce tops and either Mahogany, Rosewood, Maple or Ovangkol back and sides.
"These little beauties are winners," said Hessle owner, Howard Jennings,"quality always sees its way through in the end."
He also had a visit from Hull's local MP, former Home Secretary, Alan Johnson, who ordered one of the new range.
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He told the Hull Daily Mail: "Howard is a small businessman with big vision. I was happy to help him realise his ambition to be the first distributor to make the Tanger guitar available in Britain. As a frequent visitor to his Hessle music shop, I know how expert Howard is about guitars and, as a guitarist, I was privileged to have the opportunity to play the Tanger. I liked it so much, I placed an order."