Italian loudspeaker manufacturer FBT has established its own UK office, which it will start trading from this month.
Known as FBT Audio (UK) Ltd, the London-based company will focus on the sale and distribution of its global brand throughout the UK and Ireland, as well as the delivery of professional technology support to its pro-audio and MI customers.
Mark Parkhouse (pictured, left), the company's joint founding partner and managing director, has held long-term senior positions in the pro audio community for more than 15 years, most recently as head of sales and marketing for Trantec at TOA Corporation.
“FBT have long been recognised as a major international player in speaker systems and I see this as an exciting opportunity for promoting their comprehensive product line," said Parkhouse. "Many unique technologies are incorporated into the numerous product lines, all of which are designed to enhance the ease of use for the sound engineer and quality of sound for the listener.
"Focusing initially on the professional loudspeaker range, we will provide a service that is a mix of proven products and high-end consultancy advice combined with more competitive pricing policy.”
Founded in 1963 as a simple artisan workshop, FBT has now grown into a large international company where every stage of the production chain is carried out in its Italian factory – R&D, plastic moulding, electronics, carpentry, painting, and quality control.
Based at the firm's Italian headquarters, Mauro Tanoni, FBT's sales director added: “One of our company’s strengths is its flexibility to address the diverse demands of a dynamic pro-audio community. We decided to take a different and better approach to marketing and sales in the UK and we are now pleased to join forces with Mark. I am really excited by this new opportunity and I am confident he will increase our market share within the UK and Ireland thanks to his great expertise and passion for the pro audio market.”