Europe leads the way for Sennheiser

The latest results from Sennheiser show Europe maintaining its status as its strongest market.

Turnover for the financial year 2011 maintained its upward direction since 2009 up from €468.2m in the previous year to €531.4m, while profits (after tax) rose from €23.6m to €45.7m - a rise of 93 per cent. Europe was the firm's strongest market, contributing some €324.8m.

The biggest growth drivers were headsets and microphones, with headphones contributing 32.9 per cent to the total turnover, taking 21 per cent of the European market, wireless mics 26.4 per cent and wired mics 7.4 per cent.

The results follow the firm's restructure into three divisions - Consumer, Professional and Integrated Systems. Volker Bartels, speaker of the executive management board, commented: "We expect that the restructuring that was completed in 2011 will continue to add to our success and that focusing on our different customer groups will be sustainably strengthened. This will contribute to continued positive turnover and profit development.

"We are very proud of this result which was achieved across all markets and all product groups”, he added. “This increase in turnover is the direct result of a clear focus within our business divisions together with careful cost management. In particular, the extraordinarily positive turnover results in our EMEA and Asia regions have more than compensated for the exchange rate challenges faced by the Dollar region.”

Meanwhile, Sennheiser UK has become the official distributor for Avalon Design products in the UK and Ireland.

The range includes rackmount pre-amplifiers, channel strips, equalisers, compressors and DIs.

“Avalon and Sennheiser share a common vision in striving to be the benchmark for audio excellence,” says Paul Nunnington, Sennheiser UK product manager. “Avalon preamps in particular are the perfect match for Sennheiser’s industry-leading microphones. The new partnership will not only benefit both of our companies, but also end users in the UK and Ireland.”

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