Williams, 29 was one of a party of Internet entrepreneurs including Dolphin business partner, Jason Tavaria, on holiday in the Swiss resort of Verbier. According to early reports, the two became separated from their party in a forest during poor weather conditions, resulting in a frantic effort to locate them by other skiers.
Reports said Jason Tavaria had been found alive, six hours later, located using GPS and Google Maps, but Swiss police have confirmed that Williams' body had been found at 11pm in a stream at the foot of a cliff.
Williams and Tavaria were school friends in St Albans, Hertfordshire, later studying in Liverpool, where they founded Dolphin Music with funds provided by pooling their student loans. The fast-growing, online retailer had expanded to 'bricks and mortar' retailing in recent years, and Jason Tavaria has recently been co-opted onto the board of the MIA.