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Casio unveils new Privia and Celviano home piano models

Release Date

Out Now

Product Type

Piano

Manufacturer

Casio Music

Contact

https://music.casio.co.uk/

Laura  Barnes
Casio unveils new Privia and Celviano home piano models

The instrument manufacturer has also introduced a brand new website.

Casio Music has unveiled three new designs within its popular home piano ranges; Privia and Celviano.

Available in stores from early September 2017, the new models coincide with a new-look website. From today (1st August), customers will be able to access the site at https://music.casio.co.uk/

The redesign signifies a shift in a new creative direction for the brand, with its modern and intuitive sensibilities improving the customer experience.

A defining feature of the site is based on the repositioning of Casio’s Home Piano range, hosting the three new models: PX-870, PX-770 and AP-270 (available in both a sleek black and matt white finish).

The new pianos come with a streamlined feel and cabinet redesign, which moves the feature controls onto the pianos’ side panel, offering an overall cleaner look.

All three models offer Concert Play with 10 expandable songs, placing the pianist at the heart of live, real audio orchestral recordings so they can experience the simulated joy of accompanying an orchestra.

“The new models in our Privia and Celviano home piano range reflect an exciting and diverse offering to our customers that will suit their home, lifestyle and passion in the most compelling way,” said Neil Evans, divisional manager at Casio Music UK.

“The new pianos maintain premium quality features that guarantee to enthuse both beginner and advanced players alike at reasonable and affordable prices.”

Jack Terroni, product marketing at Casio Music UK, added: “We are proud to unveil our new website at a time when we are pushing the boundaries of what it means to be a musical instrument manufacturer.

“Our refreshed aesthetic reflects the new creative and modern direction we are moving towards at Casio Music UK, and we are passionate in this endeavour, whilst also upholding our commitment to providing a premium quality instrument throughout our product categories.”

The new Privia PX-870, Privia PX-770 and Celviano AP-270 will be available in selected stores from early September 2017. The pianos will retail between £799-£999.

For more information visit https://music.casio.co.uk/

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Tags: privia, celviano, new gear, Casio Music, Home piano range

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